By default, which object is Salesforce is created when a new prospect is assigned in Pardot?
A. Lead
B. Opportunity
C. Content
D. Account
How can an interested lead that comes to Lenoxsoft's website and fills out the Contact Us form receive a follow-up email each time he or she submits?
A. Send using the form's completion actions.
B. Send using a segmentation rule.
C. Send using an engagement program.
D. Use a dynamic list to use as a recipient list on an email send.
A company wants to send emails from a new domain.
Where should an Admin navigate to in Pardot to add the new domain?
A. Marketing | System Emails
B. Marketing | Email Sending Domains
C. Admin | Security
D. Admin | Domain Management
A visitor clicks on a custom redirect with an action of adding a tag. The visitor them fills out a form and becomes a prospect. The form has a completion action to add the prospect to a list.
Which three things will happen to the prospect? (Choose three answers.)
A. The prospect activities will show that the form was successfully completed.
B. The prospect will be added to the list.
C. The prospect activities will show that the custom redirect was clicked.
D. The prospect will be tagged.
E. The newly converted prospect will NOT be affected because it was their first submission.
Which three activities can be used to trigger an increase or decrease in a prospect's score? (Choose three answers.)
A. Unsubscribing from an email
B. Printing an email
C. Clicking a link in an email
D. Opening an email
E. Forwarding an email
In which two ways does a Pardot prospect sync with a Salesforce Lead or Contact record? (Choose two answers.)
A. Shared Contact or Lead ID
B. Shared Assigned User ID
C. Shared email address
D. Shared tracking pixel
A user needs to change which form is used in a running engagement program. What is the first step the user must take in order to make this change?
A. Name the new version of the program
B. Pause the program
C. Delete the old form
D. Edit the program
What causes a sync from Salesforce to Pardot?
A. Updating a formula field in Salesforce
B. Updating the record's assigned owner
C. Prospect opens one to one email
D. Updating a field on a contact record that does not have an email address
What should be enabled on a Pardot form if an Administrator wants to sign many people up on the same computer at a trade show booth?
A. reCAPTCHA
B. Kiosk/Data Entry Mode
C. Progressive Profiling
D. "Not you"? Link
A Marketing Manager meets a new customer at an event. How can they create that new customer as a prospect in Pardot?
A. Create a new lead in Salesforce without an email address.
B. Add the prospect's first name and last name to a CSV file and import that into Pardot.
C. Take a picture of their business card and upload it into Pardot.
D. Have the prospect submit a form with their name and email address.